Publicity and Promotion: A basic publicity plan
The most basic publicity campaign should include:
*sending posters, flyers, handbills to the venue
*sending demo cds for the talent buyer to give to effective street teamers
*sending posters and flyers to local record stores or lifestyle outlets
*creating an email press release to send to print media and radio and following up to ask about reviews or interviews for your show
*call print media and radio contacts and ask if you can send a physical press kit
*exploring radio possibilities – local programming focusing on shows in town
*sending bulletins to your friends at myspace.com or other related sites
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