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March 10, 2009 / alunatunes

Identifying fans and cultivating a fan network


Who is your ideal fan? What do they look like, act like? Where do they socialize? Do they drink beer or mixed drinks? Are most of your fans girls or guys? Working class heros or wealthy socialites?

These questions may seem silly and sophmoric, but being observant and carefully considering the dynamic of ideal fans helps define musical presentation, places to play and how to connect to a fan network.

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