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March 11, 2009 / alunatunes

Identifying fans- College students

Is your ideal fan base made up of college students? This is a powerful demographic and can be tapped easiest by those of college age or marketers who relate to this demographic. College fans can create powerful networks on campus and off. Many still have disposable income for merchandise, tee shirts and cds. College fans can create interest at campus radio and publications and can spread music via internet, text messages and word of mouth.

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